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Scrapbook of automobiles

Identifier: MSS 0093-Item 0009

Scope and Content Note

Created by an unknown individual, this scrapbook contains advertisements for automobiles clipped from magazines published during the 1950s, particularly the Saturday Evening Post, plus an occasional newspaper clipping.

The advertisements cover a wide range of new model domestic and foreign makes of automobiles, including obsolete companies such as Kaiser Automobile, Studebaker Automobile, Nash Motors, Packard, Stutz, and DeSoto. Some of the advertisements feature images and information about antique cars, while others depict unique foreign vehicles such as the Isetta and Veedol. A 1952 advertisement chronicles the history of Studebaker Automobile as the corporation celebrated its one-hundreth anniversary.

Although most of the advertisements are sponsored by automobile companies, some are courtesy of companies which manufacture automotive products, such as the Goodyear Tire & Rubber Company and Gulf Oil Corporation.

The images and text in this scrapbook provide a historical record of new automobiles during the 1950s, as well as a glimpse of American advertising during the period.


  • Creation: 1936-1954
  • Creation: Majority of material found within 1950-1954


Language of Materials

Materials entirely in English.

Access Restrictions

The collection is open for research.

Terms Governing Use and Reproduction

Use of materials from this collection beyond the exceptions provided for in the Fair Use and Educational Use clauses of the U.S. Copyright Law may violate federal law. Permission to publish or reproduce is required from the copyright holder. Please contact Special Collections, University of Delaware Library,

Historical Note

This scrapbook was created by an unknown individual, probably during the mid-1950s.

Information derived from the scrapbook.


1 volume (48 pages) ; 36 x 31 cm


This single volume scrapbook contains advertisements for automobiles, as clipped from magazines published during the 1950s, particularly the Saturday Evening Post, plus an occasional newspaper clipping.


Gift of Rebecca Johnson Melvin, March 2009.

Related Materials in this Repository

This item forms part of MSS 0093 Commonplaces, Albums, and Scrapbooks collection.

Shelving Summary

  1. Item 0009: Shelved in SPEC MSS 0093 FOLIO

OCLC Number


Processed and encoded by Anita Wellner, May 2009.

Finding aid for Scrapbook of automobiles
University of Delaware Library, Special Collections
2009 May 8
Description rules
Describing Archives: A Content Standard
Language of description
Script of description

Repository Details

Part of the University of Delaware Library Special Collections Repository

181 South College Avenue
Newark DE 19717-5267 USA